Introduction With the novel coronavirus shoving people into a digital-only way of life, it becomes important for businesses to shift the focus of the customer experience to the virtual world but with a human touch. Your brand’s relationship with your customers has an emotional component that has been nourished over time through many online and...Read More

Introduction In today’s world, as businesses evolve, technologies disrupt, and consumer behavior changes, the brand experience has become an important criterion for evaluating the customer journey offered by businesses. From 2021 to the foreseeable future, as IDC rightly predicts, the companies will be competing through customer loyalty programs based increasingly on the customer experience that the...Read More