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Introduction The employee experience can play a vital role in shaping the future of an organization, the HR department with the responsibility to manage human resources, understands the importance of employee experience (EX), and hence it has become the main driving force behind the HR strategies of many enterprises. What are the key challenges in...
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Introduction This is 2021. For years organizations have been concerned about losing people in their journey from prospects to customers. As a result, most have understood the importance of customer success management and having a customer success manager – a specialized role which is responsible for holding people tight in the sales pipeline throughout their...
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Introduction Retail customer experience is the sum total of all in-store & online experiences which customers get across all touchpoints throughout the customer journey. And businesses seek to improve it in order to enhance customer satisfaction, retention, & metrics like repeat purchases. Businesses ask how to improve customer experience? For that, consistency is the key...
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Introduction When we look at IT sector, one thing needs to be loud & clear – it’s not just a source of operational excellence & enablement. One needs to look at it as a source of innovation. But are we there? The McKinsey survey of IT executives doesn’t say so. If we take a global...
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Primer The cerebral duel between effort that goes into acquiring a new customer and retaining an existing customer has brought customer loyalty into prominence. Research has shown that acquiring new customers costs five times more than retaining an existing one, while both bring the same value to the organization.  This has led companies to focus...
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