Introduction Loyalty programs have a reason to prevail. They do what businesses across the board desire – to win customers’ hearts so they are loyal to one’s brand. Therefore, as we can widely perceive, more & more shopping malls are offering loyalty programs to win customers’ loyalty through mall loyalty programs. In depth research into […]
Introduction When it comes to discovering how customer loyalty drives growth, researchers have tried to find out how emotions bind customers to brands. This Forrester research reveals that if a company makes customers feel valued, 76% will choose to continue doing business with the brand. This implies that brands must take measures to make customers […]
Introduction Loyalty apps, along with loyalty programs, are a great way to drive customer engagement. Loyalty programs, often on account of a lack of digital push, lack visibility, engagement, or both. While it can be emphasized with almost 100 percent certainty that loyalty applications are a prerequisite for the success of your loyalty program, and […]
Shopping center loyalty programs are a big craze these days. What’s at stake? Revenue, profit, customers, and everything else that makes up a big business Of course, such loyalty programs are beneficial to businesses, but they also offer a lot to customers—ccashbacks, gifts, discounts, etc.—making them integral to a positive customer experience. Here you will […]
Introduction Where does the inspiration of customer loyalty kick in? How do shopping malls generate and salvage customer loyalty? In this hypercompetitive world, retailers, including shopping malls, need to have a three-pronged approach to appealing to customers’ hearts, minds, and wallets. KPMG, in its survey of 18000+ customers in 20 countries, found that around 75% […]
Having a great loyalty program can work wonders for your customer retention strategy. A recent research suggests that acquiring a new customer costs the company five times more than retaining an existing customer. Today, companies join the fray for a single penny, market is competitive beyond words, in this scenario customer retention is a top […]
Introduction The shopping malls are a melting pot of customer experiences & for the past couple of years they are at the center-stage for yet another reason – being most affected by the pandemic. An industry which was already dumbstruck with the popularity of E-Commerce has lost the appeal of the brick-&-mortar retail experience because […]
